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Microsoft at GSM World Congress: media invite cartoon

Communication: any time, any place, any device

Communication: any time, any place, any device

Getting cut-through with in-demand technology media in the UK can be a (very) hard slog. To help the Microsoft Windows Mobile PR team at Miller/Shandwick Technology (now Weber Shandwick) capture the attention of media they were targetting for GSM World Congress 2001, I created this illustration invite, which formed the basis of an email invite. My unique illustration was animated digitally to catch the journalist’s eye (the image above shows the still frames of the 10-15 second email).  The accompanying copy provided information on Microsoft at the event and how media could secure their spot.

Broken leg? Pocket PC? No worries then.

Broken leg? No worries with a Pocket PC