What are they?
Unique hand-drawn illustrations and posters bursting with colour and images can provide an eye-catching way to quickly summarise or accompany written or textual information.
Why use them?
In a data driven world where we are overloaded with information, documents and words, traditional illustration can help cut through complexity, get attention and humanise abstract or complicated issues. They can also make people think and smile. The more we move towards all things digital, the more magical traditional illustration becomes.